Business Concentrations

Students may decide to Concentrate their BBA degree in one of the following fields. Note that both BBA/BMath and BBA/BCS Students can pursue a concentration, and DD the same Concentration requirements as Honours BBA students. See the WLU Academic Calendar to view the requirements for a BBA Concentration.

  • Accounting
  • Brand Communication and Management
  • Business Sustainability
  • Entrepreneurship
  • Finance
  • Human Resource Management
  • Insurance and Risk Management
  • International Business
  • Marketing
  • Supply Chain Management

Note that although pursuing a concentration requires 4 courses (except for International Business), DD students must complete a total 5 Business electives in order to satisfy program requirements.

About two-thirds of DD students concentrate in Finance, and a quarter concentrate in Insurance and Risk Management (IRM). Note that students can only officially concentrate in one field, but that students eligible to concentrate in IRM are also eligible to concentrate in Finance. BU 473, which is an elective for the Finance Concentration, is also an elective for the Actuarial Science Math Major (and thus allows students to have that one course satisfy two requirements).

About a fifth of DD students decide to concentrate in Accounting, and Wilfrid Laurier University always performs admirably among Canadian universities competing for the top scores on the UFE. Students looking to concentrate in Accounting should note that 2 out of the required 4 courses for the concentration, BU 387 and 397, can be taken online during their co-op. DD students occasionally decide to pursue their Chartered Accounting (CA) designation (see the Designations page). UW-based DDs who would like to apply to CA jobs through the Jobmine Co-op service should contact Keith Freeland, Director of the Double Degree program.

Aside from the aforementioned concentrations, a small percentage of students plan to concentrate in each of Financial Planning, International Business, and Marketing.